Working Together
Assessment
Our clients typically reach out to HealthNexus as they begin to contemplate something new – something big – or something bold. We dive in and help frame the opportunity, size the market, identity potential partners, allies and competitors, and summarize the likely path to success. An honest assessment of the business case helps entrepreneurs, business leaders and investors make decisions that will decide the success or failure of their strategy.
Business Case
Writing a business case can be so passive. At HealthNexus, we lunge forward at the business case from every angle. We challenge every assumption, we reach out to likely adversaries, and we spend the time to model possible scenarios. We’ve built our credentials by engaging in the fast-changing healthcare and technology industries, so we’ve become agile in our approach to creating a business case through rapid iteration. Knowing each audience and telling the story from their perspective accelerates the process and maximizes the opportunity for dialogue while ideas are still percolating.
Validate
Bold new ideas come with risk. We can help provide peace of mind for an idea you have invested in and are in need some additional outside validation. Or for a brand new idea, HealthNexus will rapidly test whether the idea can deliver relevant customer value. Never underestimating the human element of an idea, we ask hard questions about the value delivered to your customers and push beyond the functional value to ensure that relevant economic and emotional value are part of your value story to customers.
Launch
HealthNexus focuses on start-up companies and early stage ideas. Legacy companies have less time than ever to accomplish true innovation. Most of them rely on the entrepreneurial community to bring new ideas to market, then they carefully invest in business cases that best fill a gap, expand their product footprint, or leverage their core capabilities in new ways. HealthNexus brings a vast rolodex of innovators together with legacy companies or investors looking for that next right opportunity to build their intellectual property. We have helped launch several new companies, and have a record of assisting established companies in finding the IP they need to stay competitive.